Meet Our Executives

President

Alain Masse

Alain Masse leads all UAP’s activities across Canada, which includes the Auto Parts and Heavy Vehicle Parts Divisions, as well as all corporate functions. He holds a Bachelor of Business Administration degree from HEC Montreal. Before his current position as President, he led UAP’s Heavy Vehicle Parts and NAPA divisions as Executive Vice President. Prior to joining UAP, Alain held the position of President and General Manager at Cantrex. He is a member of the UAP Board of Directors.

President Alain Masse
Executive Vice President – Finance and Administration

Frank Pipito

Frank Pipito leads UAP’s Finance team and has also overall responsibility for the IT, administration as well as strategic planning and development groups. He is a CPA with more than 30 years of experience in Finance and Management. Frank joined UAP in 1991 from Deloitte & Touche, where he worked in audit and management consulting. He has held several positions in the finance team and is a member of UAP’s Board of Directors.

Executive Vice President  – Finance and Administration Frank Pipito
Senior Vice President, NAPA Auto Parts Canada

Riley Pratt

Riley Pratt is responsible for the continued growth and operational excellence of the NAPA business in Canada. Mr. Pratt holds a Bachelors of Science in Business Management from Southern Oregon University. Prior to joining UAP, he’s been with the NAPA organization in the US for over two decades where he held a number of leadership positions.

Senior Vice President, NAPA Auto Parts Canada Riley Pratt
Executive Vice President - Heavy Vehicle Parts Division

Pierre Rachiele

Pierre Rachiele directs all activities and growth opportunities for our Heavy Vehicle Parts Division across Canada. He has a Bachelor of Commerce degree and before joining UAP in 2006, Pierre held various leadership and product-management positions at Rona, BuroPlus and Loblaws. He has been actively involved for many years at the Centre de bénévolat et moisson Laval (Volunteer Centre).

Executive Vice President - Heavy Vehicle Parts Division Pierre Rachiele
Senior Vice President - Human Resources and Communications

Caroline Tremblay

Caroline Tremblay manages all human resources activities across Canada. She joined UAP in 2018 and brought almost 20 years of experience in human resources and change management to the table. Throughout her career, she held management positions in human resources at a corporate level and at several Cascades Norampac plants in Canada and the US, where she played a key role in many large-scale projects.

Senior Vice President - Human Resources and Communications Caroline Tremblay